WHY YOU NEED A BEVERAGE CO-PACKER: THE 4 KEY BENEFITS
Whether you’re making scrumptious cocktails or energizing sports drinks, it might be challenging to meet demand once your expertly created drinks begin flying off the shelves. This is where a beverage co-packer can help you.
A Co-packer produces & packs the client’s recipe using raw material
(1) Procured by the co-packer or
(2) The one given by the client
There are many reasons why a company would choose to use Co-Packing services. The most common reasons are:
1) Cost-Effective
The cost-effectiveness of utilizing a co-packing is another one of the main benefits of a co-packer. This is because most co-packers have access to the latest equipment and technology.
This means they can produce high-quality beverages and packaging efficiently and cost-effectively.
Additionally, they are usually located in strategic locations that provide access to large volumes of raw materials, which also aids in cost savings.
Finally, the overhead costs of a co-packer are usually lower than the overhead costs of the customer’s facility, which can also result in cost savings.
2) Economies of scale
Economies of scale are one of the main benefits of working with a co-packer. By partnering with a co-packer, companies can produce lower volume first & increase as per the requirements.
Larger volumes of beverages will incur lower costs than they would be able to achieve on their own. This is because they have access to specialized machinery and equipment that allow them to produce large volumes of product in a relatively short amount of time.
Additionally, because co -packers have multiple customers and a wide variety of products, they can purchase large volumes of raw materials at discounted prices.
These cost savings can then be passed on to their customers. Finally, we are experienced in all aspects of production and can provide access to a vast network of suppliers. This allows them to provide their customers with the best quality ingredients and materials at a reduced cost.
3) Quality Control
In the beverage industry, quality control is essential. From ingredients to production to packaging, quality needs to be consistently reinforced.
This is why working with a co-packer can be so beneficial. Professional contract manufacturing has experience in quality control.
Co-packers have systems in place that test all ingredients and products to ensure that they meet the highest quality standards.
What’s more, contract packaging also has the right equipment and processes to ensure the highest quality. For example, co-packers use specialized machinery to ensure accuracy and consistency, such as automated weighing systems for ingredients and packaging machines that place labels and caps correctly.
Additionally, they have team members who are dedicated to quality control, ensuring that all products meet the client’s specifications.
4) Bench to Shelf
When you work with a beverage co-packers, you get benefits from their turn-key manufacturing process. Turn-key manufacturing refers to the ease and efficiency with which a co-packer can take an idea and turn it into a product.
First, they will create a custom manufacturing plan based on your product specifications. They’ll then source all ingredients for your product in bulk, ensuring the freshest and highest quality ingredients.
Next, They will transform the raw ingredients into a finished product according to your specifications.
The entire process is managed and organized by the beverage manufacturer —all you have to do is provide the concept and specifications. This makes the manufacturing process so much easier than having to manage every step on your own. With a co-packer, you can trust that your product will be made with the utmost quality and precision.
Contract packaging, or contract manufacturing, is a service provided by beverage production companies, like Organico Beverages, for their clients.
Beverage co-packingin India helps you lighten your load if you are spending more time on the management duties of Sales & Marketing than on the operational duties of your company. They can take care of duties like manufacturing, quality assurance, packaging, etc., freeing you up to concentrate on other aspects of operating your business.
Best c0-packing manufacturer in India?
With a co-packer, like Organico Beverages you no longer must worry about the time-consuming and complex manufacturing processes. We can do all that for you in a timely and cost-effective manner. Partnering with us could be the best decision you make!
Packed Juice – The New Market Growth in India
India, a subcontinent of Asia, is a land with a population of more than 130 crores; hence it shows tremendous potential for fast-moving consumer goods. The consumer’s spending power capacity has also increased remarkably in the past few years.
The convenience food product has unfolded numerous dimensions, depending upon the character of food like it can be ready to eat, ready to consume, and ready to serve. Speaking especially of packed juice, it is in particular ready-to-consume (ready to drink) mode, and these three words define and depict the nature of packaged juice and the comfort it adds to the consumer’s life.
Market Share of Packed Juice
The CAGR has reported the growth of the juice market has grown upto 10% and is expected to grow more than 15% in the coming few years, according to “Indian Juice Market Outlook.”
The juice market in India is classified into three segments:
- Fruit drinks hold about 50-60% market share.
- Fruit juices hold about 30-35% market share.
- Nectar-based drink holds about 10% of the market in India.
Increased foreign investment and collaboration in India’s food and beverage industry suggests a tremendous increase in the food and beverage items offered by both multinational and domestic enterprises. Existing and new industry participants alike are finding plenty of chances in India’s enticing food and beverage business.
Packed Juice with Benefits
Several Indian businesses have entered the emerging segment to flourish in the packaged juice sector; organizations like Dabur, Hector Beverages, Patanjali, and ITC are a few names who have joined the industry listing after the growth potential of packaged juice in India.
Consumers are well assured of the hygiene maintained by the company manufacturing packaged fruit juices as they are FSSAI certified.
It has been observed that consumers are making healthy choices in their beverage consumption; therefore, fiber-enriched juices and no-sugar juices are more in demand. Some new juice’s new variants even claim to have no added sugar.
It is appropriate to say that the packaged juices market in India is still evolving. Many local and international brands are on the verge of succeeding and expanding further into the field.
At Organico Beverages, we provide a complete solution for packed juices from beverage product development, co-packing, and private labeling. Get ready to roll out your beverage brand & allow the world to taste your dreams
Milestone to Develop a Successful Beverage
The beverage market is one of the largest growing markets in the FMCG sectors. With numerous variants of beverages evolving in the market, this has led to growing the industry. The beverage market(non-alcoholic) segment is expected to grow at a CAGR of ~18.69% during the FY 2022-FY 2027 (Source: Research and Markets).
With this consumption growth, many entrepreneurs are investing in this segment. But the most common question asked by the entrepreneurs is, how quickly I can launch my beverage in the market?
The answer is that it all depends on several variables like planning, coordination, and decisions required to build a successful beverage brand. But not every beverage project needs to be a tedious launch with the right partner you can reduce turnaround time along with risks & costs.
Here are some of the significant milestones for a successful beverage journey.
Product Vision & Ideation:
Before approaching the right partner, it is extremely essential to do your groundwork and understand the market for your product than the next few stages become more hassle-free.
Developing your Formula:
Creating a formula is the same as creating a blueprint for your brand. Your formula defines how practical and successful your beverage business will grow. Developing your formula includes flavor, shelf life, ingredient availability, cost-effectivity, and resource modulation.
Projecting your beverage cost:
Knowing how much your product will cost is very much crucial to understanding pricing and growth decisions in the future.
Sourcing Raw Material:
After the phase of formulation, you need to then map various suppliers for raw materials that can help you stay competitive and ensure consistent quality.
A pilot run of your Product:
A pilot run of the product is very essential before taking the commercial run which helps you to be better prepared for the product launch. Pilot production helps you in product validation, sampling and risk reduction, process management avoiding last-minute fire-fighting & wastage of expensive Raw Materials
The Commercial Production:
Once you are ready with the formulations and pilot run the time has finally arrived when your product is all set to go for commercial production.
Reviewing your Beverage:
Finally, you have the ready product in your hand and once the product is out in the market it is extremely important to review your beverage and make changes if required before the next batch of production. Evaluating your beverage regularly is always a good habit to keep improving your product with which you can give consistent value addition to your brand.
Organico Beverages is a dedicated firm to help entrepreneur’s/brand owners in providing solutions from beverage development to beverage manufacturing. Get ready to roll out your beverage brand with our technical expertise & allow the world to taste your dreams.
5 Stages to Making Tasty Beverages
Have you been thinking of transforming your fabulous idea to a tasty new beverage? Starting a journey towards launching a new beverage product into the large competitive market is a decision to give a significant look at. This is serious! Something that looks different may not always perform well on the store shelves. Experts from our team have devised strategies that will help your product to not only reach the supermarket shelves but also successfully sell. At Organico Beverages, we will help you get started with tried and true industry processes.
Here are five stages to making tasty and easy beverages that sell well!
Ideation Process
It is always hard to draw a bead on the beverage you’re shooting for! Fruit, Fizz, or a Frothy milkshake, every recipe has to reach the heart of your customer and make him/her a loyal customer. To ensure that, your first step is smooth running, you will need to do a detailed research and analyze the potential and reach of your product. During this ideation process, marketing and distribution equally play a vital role. The right marketing and sales professionals and their well-structured team, will help in identifying a comprehensive scope of market planning. They prove of great assistance or act as an addition to the formation of ideas and concepts by providing reviewed market results.
Beverage Testing and Development
A food and beverage consultant will help you get started with the initial formulation of the product. Once you’ve tasted, the first formulation, the beverage should be tested by a set of potential consumers. Based on the feedback or review, the taste of the beverage should be tweaked with flavor revisions. The final beverage should then be sent to its development stage and the combination will be finalized only when the results are completely and sufficiently good enough.
Processing and Manufacturing
The beverage tasted during its testing phase may differ from the product you receive after production. We make certain that the ingredients used are blended to the exact same details, carefully iron out the wrinkles and of course make the taste much better! A well-experienced team of food technologists will expedite the entire process with continuous vigilance to ensure streamlined operations. Regular and smooth supply operations and a well-managed inventory will lead to timely production.
Quality Check, Packaging, and Storage
Before your product hits the market, a quality check is essential!
We, along with your quality control specialist or food technologist, will make sure that the shelf-life of the product is determined with absolute precision. The color, taste, and aroma will be monitored on. Though it is an intensive process, we will help your product hold up under any possible condition. Our food scientists swear by this step.
Marketing and Branding
Once your product is ready to sell, all you need a is communication line streamed to reach your consumers. You will need to sell your drink to a distributor, who then can sell it to retailers. Sponsorship at events, digital marketing campaigns, social media ads, and several other marketing strategies can make a Brand.
An excellent idea, plan and extensive market research will help us develop your dream to reality. We will treat your product like ours. Get ready to roll out your beverage brand and allow the world to taste your dreams with Organico Agro Beverages Pvt. Ltd.
Herbal Drinks – The New Beverage Trend?
Over the years, the word “herbal” has hugely famed not only the Indian markets, but has splurged globally. With truly amazing health benefits, herbal drinks are the first choice of many!
The benefits in these products meet the new-fashioned trend of absorbing the goodness of health and fitness instantly, or within minutes.
Every herbal drink has untold benefits that cannot be determined by their nutritional facts alone. To that end, we took some time off, relished a few sips of good-health & bring to you a list of top 4 Herbal drinks that we came across.
Green Tea Infusions
The drink has been most eminent in Asia, but in recent years, it rose to popularity in the western countries. Low-calorie levels, caffeine levels and beneficial antioxidants have led to the urge and need of this feel-light drink. After a lot of research, beverage manufacturers have developed interesting and tasty flavoured beverages with this herb that makes it the favoured choice of drink for many.
Healthy is always happy with a little flavour, isn’t it?
Ginger Decoction
“Everything good is found in Ginger”, says an old Indian proverb. This spicy drink, composes of health benefits that help relieving something as common as, a viral cough and cold or a sore throat. Among the other substantially diverse benefits, the tea constitutes ingredients that help combat nausea, increase one’s appetite, aid digestion and prevent chronic diseases.
Tastes best with a dash of lemon!
Chamomile infusion
A cup of flowers anyone? Yes, you read that right!
Let your usual calm desert you as you sip a cup of dried chamomile flowers and hot water. This calming beverage consists of the right properties that will help you relax and also improves the quality of your sleep. A rich flatovoid “chrysin”, present in these flowers help in balancing your sleeping pattern and acts as a relaxant.
Peppermint infusion
Does your drink give you a Mint-y fresh flavour? This North American herbal infusion is more cool and refreshing. The pleasant green leaves when dried and further brewed, essentially help in reducing and relieving stress. It also helps in boosting your health with its impressive abilities that help reduce pain, improve digestion, eliminate inflammation and subdue bad breath.
Serve your soul a cup of relief!
Whether the herb is bitter, or has a bad taste, if it makes you feel rejuvenated, proves to be a good source of energy and helps prevent certain illnesses, its consumption is essential. Various herbal plants have various health benefits, most of which are a vital addition to your everyday drinks.
The year 2017 has brought massive opportunities for stakeholders in the Beverage industry. A future of healthy beverage choices is approaching and it clearly defines the increase in production of these beverages. These beverages have set a mark in the industry and will fare popularly all the more in 2018, and are sure to leverage the marketing strategies for big names in the Indian and Global Beverage Industry.